Sharp Corporation of Australia Appoints Michelle Rochford as Marketing Communications Manager

Published: 06 Jun 2018

Sharp Corporation of Australia Appoints Michelle Rochford as Marketing Communications Manager

Sharp Corporation of Australia has appointed Michelle Rochford to the position of Marketing Communications Manager. In this position, Michelle will be responsible for the management of all internal and external marketing communications for the Business Solutions Group and will report directly to Daniel Gard, National Sales and Marketing Manager – B2B.

“Michelle replaces Aleesha Gibby Loughrey and brings to Sharp a wealth of experience and professionalism from her 15 years working for Fuji Xerox Printers across Asia Pacific and most recently with Australia and New Zealand” says Gard.

Sharp recognised the need to strengthen brand awareness and improve communication with its Dealer Network & within its Sharp Direct operations, hence Michelle has been appointed to this role to support the Sharp business across both Channels. Her main focus areas will be digital marketing/website management, social media, lead generation activities, event management, advertising/promotions and brand management, product launch support, dealer marketing and program support, dealer and staff communications.

“Michelle’s experience in the B2B industry will ensure that the goal to improve the companies brand recognition and communication will be achieved. We are excited to have her on board and introduce her to our Sharp Family”, says Gard.

About Sharp Corporation of AustraliaSharp Corporation of Australia is a subsidiary of Japan's Sharp Corporation. Sharp is a worldwide developer of one-of-a-kind home appliances, multifunctional (MFD) office solutions and professional and commercial visual displays. Sharp was honored as an inaugural Thomson Reuters Top 100 Global Technology Leader in 2018, recognized as one of the tech industry's most operationally sound and financially successful organizations.

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